Shop New Arrivals

Surfside Fresh Cologne

WILSON STORE
Made for the guy on the go, the Surfside Fresh Fragrance will keep you smelling fresh all day long. An aromatic fresh scent enhanced with a salty Surfside breeze, it’s the perfect scent for wherever life takes you.
$78.00

Knit Range Runner 2.0 Sneaker

WILSON STORE
Johnnie-O Mens Range Runner 2.0 Sneaker
$168.00

Sam Edelman Langley Mesh Fabric

A fresh spin on sporty classics, the Langley Mesh Fabric lace up sneaker fuses breathable mesh and suede textures with a sleek silhouette.
Wilson Location
$120.00

Swindon Sport Coat

WILSON STORE
Johnnie-O Swindon Sport Coat
$458.00

Dolce Vita Julio Sandals

This utilitarian summer sandal essential just got a jelly makeover. Meet JULIO – comfortable, versatile, and sustainably sourced in four fun vinyl colorways. Stay on on your feet all day long in these.
Wilson Location
$75.00

Albie LS Performance Shirt

WILSON STORE
Johnnie-O Albie Performance Shirt
$148.00

Ennis SS Button Down

WILSON STORE
Johnnie -O Ennis Short Sleeve Button Down
$148.00

Candler Performance Button Down

WILSON STORE
Johnnie-O Candler Performance Button Down
$158.00

Beachley SS Surf Flannel Button Up

WILSON STORE
Johnnie-O Beachley Short Sleeve Surf Flannel
$138.00

Briney Performance LS Button Down

WILSON STORE
Johnnie-O Briney Performance Long Sleeve Button Down
$148.00

Starnes Polo

WILSON STORE
Johnnie-O Starnes Polo
$138.00

Original 4-Button Polo - Ryan

WILOSN STORE
Johnnie-O Original 4-Button Polo - Ryan
$98.00

KUT Jodi Straight Leg Jean

Fabric: 93% Cotton, 6% Polyester, 1% Spandex
Size & Fit: Inseam: 31 3/4", Leg Opening: 22", Rise: 10 3/4", Silhouette: Wide Leg
Color: HUMANITARIAN W/MEDIUM BASE WASH
$130.00

Kut Meg High Rise Wide Leg

Fabric: 93% Cotton, 6% Polyester, 1% Spandex
Size & Fit: Inseam: 27 1/2", Leg Opening: 23", Rise: 10 1/2"

wilson location
$119.00

Victoria Dunn Jasmine Maxi / Botanical Vine

Inspired by our beloved Jasmine Blouse, the Jasmine Maxi Dress embodies timeless elegance and effortless femininity. Featuring a ruffled neckline, flutter sleeves, and a flattering back zipper closure.
ATLANTIC BEACH LOCATION
$205.00

Victoria Dunn Bailey Dress- Periwinkle Bloom

Effortlessly classic with a modern twist, the Bailey Dress exudes timeless sophistication. Featuring a shirt dress silhouette with a classic collar and concealed button-front placket, this design offers a clean, refined look.
ATLANTIC BEACH LOCATION
$198.00

Cookie Plaid LS Cotton Oxford Sport Shirt

WIlson Store
100% COTTON
$118.00

Henson Jersey Crewneck Sweater

Wilson Store
60% COTTON / 40% COOL JADE RECYCLED POLYESTER
$128.00

Slim Fit Gold School Chino

WILSON STORE
Introducing our best-selling Gold School Chino pant in a new slim fit option. This new silhouette features the same mid-rise as the classic fit, but is slimmer through the hip and thigh with a more tapered leg
$118.00

Lilla P Cuffed Sleeve V-neck

The Cuffed Sleeve V-Neck is a feminine yet modern staple in our Loose Knit Cotton Slub. Designed with a flattering V-neckline and boxy shape, it has a slightly shorter body length for an updated silhouette.
Wilson Location
$98.00